PJTV: The Power of Iconography
The good folks at Pajamas Media did this brilliantly produced video and made it available at their site a couple of weeks ago. It didn't get nearly enough attention so I'm posting here in hopes of keeping it alive for a good while. It's an excellent piece on the power of branding and corporate logos. Maybe you've noticed the preponderance of logos in this administration.
This video dissects all the imagery of such branding/iconography; when it works powerfully and when it works powerfully against you. Please watch this, it's really well done!
This video dissects all the imagery of such branding/iconography; when it works powerfully and when it works powerfully against you. Please watch this, it's really well done!
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